Controversial New Discovery Could Hold the Key to Unlocking the Cure for Cancer

70 Prominent Scientists Propose a Radical New Approach to Curing Cancer

OXFORD, England, Feb 17, 2022 /PRNewswire/ — New breakthroughs in scientific research are challenging the traditional approach to treating cancer. That’s the view of a group of 70 scientists, chaired by Denis Noble, creator of the first 3-D model of the heart, longtime author on evolutionary change, and scientific advisor to the $10 Million Evolution 2.0 Prize, sponsored by Natural Code.

While most people assume that cancer treatments have seen constant innovation and advances, astonishingly, stage four cancer patients are not much better off today than in 1930, despite the more than 5 Billion dollars spent annually on cancer research. Rather than destroying cancer, chemotherapy and radiation often trigger aggressive growth. (sources: National Cancer Institute, The First Cell by Azra Raza).

A group of 70 respected scientists from a group called The Third Way of Evolution are calling for a fundamental review of the way the medical system studies, views, and treats cancer.

Columbia University oncologist Azra Raza, author of The First Cell comments, “Cancer cells resist radiation and chemotherapy via remarkable built-in evolutionary toolkits. They respond to threats at tremendous speed. It’s time for textbooks to report this, and for practicing oncologists to factor this into patient treatment protocols.”

Unfortunately oncologists have long been taught from antiquated textbooks that ignore many recent discoveries, while millions of cancer patients continue to die each year.

Bernhard Strauss, chief editor of the book Rethinking Cancer, says: “Scientists like Denis Noble and The Third Way are certainly right in demanding new textbooks. It will answer many currently unresolved questions in biology…and enable innovative approaches to explaining and treating cancer.”

According to respected Oxford scientist Denis Noble, “We will never understand cancer until we recognize how tumors adapt on an hourly basis, but if we show our pre-med students how the human body directs its own evolutions, it will forever transform how they practice medicine.”

If these findings are studied further within the medical and scientific community, future generations will likely be able to detect cancer much earlier, and doctors may finally have access to more effective treatment options.

Natural Code is a private Investment group formed to identify a naturally occurring code. Its mission is to discover, develop and commercialize core principles of nature which give rise to information, consciousness and intelligence. Natural Code is sponsor of the largest award in basic science history.


Perry Marshall

NASA Jet Propulsion Labs uses his 80/20 Curve as a productivity tool. His reinvention of the Pareto Principle is published in Harvard Business Review. His Ultimate Guide to Google Ads is the best-selling book on internet advertising. A business strategist and electrical engineer, Perry founded the largest science research award in history. The $10 million Evolution 2.0 Prize will be judged by scientists from Harvard, Oxford, and MIT. Seeing that existing financial incentives favor prolonging cancer rather than curing it; and realizing the medical profession has incorrectly defined the disease in the first place... he chose to apply entrepreneurial thinking to the problem.


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